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Award-winning marina management software Metarina has announced Marina Development Indonesia (MDI) as its first enterprise client, with the flagship Bali Gapura Marina opening this November as the first in MDI’s growing marina network to deploy Metarina’s award-winning technology platform.
The partnership marks a pivotal moment in Metarina’s transformation from Mediterranean-focused SaaS provider to the enterprise technology partner for leading marinas worldwide.
MDI selected Metarina as its strategic technology and innovation partner after extensive evaluation of all incumbent marina management solutions. The decision positions Metarina as the central nervous system connecting all technology across MDI’s ambitious marina network expansion throughout Southeast Asia.
“We needed more than just software. We needed a strategic partner who could serve as the centrepiece connecting all our innovations”, said Ulf Backlund, CEO of MDI.
“While other providers continue promoting rigid systems, Metarina’s dynamic team enables us to lead in technology innovation rather than constantly playing catch-up. They’re helping us stay ahead of the tech curve, not just respond to it, but use it to drive growth and efficiency.”
Metarina’s enterprise offering delivers what marinas have long sought but couldn’t achieve without multi-million dollar in-house investments:
Complete Technology Platform – Metarina’s modern infrastructure is designed to scale and adapt. Their AI-native team can respond to evolving client needs in days rather than months, as is standard within the incumbent competition. They continuously enhance functionality to meet the ever-changing demands of marinas worldwide.
Universal Integration Hub – Metarina serves as the central system seamlessly connecting all marina technology. From access control to payment systems, IoT sensors to natively integrated websites. This open architecture approach solves the industry’s longest-standing challenge: making disparate systems work together harmoniously.
Outsourced Innovation Department – Metarina brings global best practices from leading marinas worldwide while providing executive-level technology roadmapping. This democratises digital transformation, making it achievable for ambitious marinas without massive internal tech teams.
“Our journey from serving individual Mediterranean marinas to partnering with visionary groups like MDI proves that the industry is ready for a new paradigm”, said Henry Hooper, CEO of Metarina. “We’re not just providing software, we’re becoming the technology and innovation department for leading marinas worldwide.”
Metarina’s jury’s selection for Scaleup of the Year at the Smart Marina Rendezvous in Monaco reflects a broader industry shift.
Victor Meyer from M3 Monaco, the conference organiser, noted: “Metarina received this recognition for its role in rethinking how technology can support marina managers. At the recent ICOMIA World Marina Conference, discussions on innovation revealed how older systems hold back digital progress.
He continued: “Metarina’s different approach shows that meaningful change can be achieved; not by refining existing frameworks, but by developing adaptable solutions that reflect the evolving realities of today’s marinas.”
Scaling to Meet Global Demand
Metarina’s partnership with MDI serves as a blueprint for how leading marina operators worldwide can achieve digital transformation while focusing on what they do best: creating exceptional experiences for boaters. With Bali Gapura Marina launching, Metarina is accelerating its expansion to meet growing demand from leading marina operators worldwide.
“The beauty of our model is that we make world-class marina technology accessible to ambitious operators everywhere”, Hooper added. “Marinas no longer need to choose between outdated systems and building expensive in-house teams. We provide a third path: comprehensive technology partnership that enables them to lead their markets.”
For more information on Metarina, visit: www.metarina.com
