Updates tailored to you.
RoboBuoy, the marine robotics company behind MarkSetBot, is seeing increasing adoption of its GolfShotBot floating golf target across some of the world’s most recognised golf events, including activations linked to the U.S. Open, Ryder Cup and Senior PGA Championship.
Originally developed as part of RoboBuoy’s autonomous aquatic positioning platform, GolfShotBot is now being used by leading golf organisations and event partners to create interactive, on-water golf experiences that extend beyond traditional course environments.
Across multiple activations, the product has been paired with Zero Ball®, a biodegradable golf ball created by Splash City Golf to be safe for engaging experiences in waterfront locations including lakes, rivers and coastal settings.
“GolfShotBot is proving to be a simple but powerful way to bring golf into new environments,” said Pete Siek, Sales Manager at MarkSetBot. “We’re seeing strong interest from major event organisers who want to create something interactive, visual and shareable.”
2024 U.S. Open
At the 2024 U.S. Open in Pinehurst, the USGA hosted a lakeside event incorporating a custom-branded GolfShotBot activation as part of its hospitality programme. Guests were invited to hit biodegradable golf balls toward a floating target, adding an interactive element to the pre-tournament experience and demonstrating how the format can be integrated into premium event settings.
2025 Ryder Cup
Ahead of the 2025 Ryder Cup at Bethpage Black, the PGA of America staged a promotional activation featuring team captains Keegan Bradley (USA) and Luke Donald (Europe).
From a yacht on the Hudson River, both captains hit biodegradable golf balls toward a GolfShotBot deployed in the water, creating a high-impact visual used to build anticipation for the event. The activation highlighted the flexibility of the system across different environments, including urban waterfronts and high-profile media campaigns.
2026 Senior PGA Championship
Most recently, GolfShotBot featured as part of “Golf Coast Drive,” a beachfront activation held ahead of the 2026 Senior PGA Championship at The Concession Golf Club.
Organised by the Bradenton Area Convention & Visitors Bureau, the event brought together members of the public, youth groups including First Tee, and celebrity guests to take part in a beachfront golf experience at Coquina Beach.
Participants hit Zero Biodegradable Golf Balls toward branded GolfShotBot targets, demonstrating the format’s appeal as an accessible, family-friendly and visually engaging extension of the game. Celebrities in attendance included Jan Stephenson, Trey Burton and Paul Azinger, with organisers planning to run the activation for at least two more years.
GolfShotBot is part of the wider ecosystem, developed by RoboBuoy, a marine robotics company specialising in autonomous, modular propulsion and control systems for aquatic drones.
The system can be virtually anchored in place or programmed to move, allowing operators to create dynamic golf experiences on the water. When paired with biodegradable golf balls, it enables safe deployment in environmentally sensitive locations.
The company is now targeting yacht clubs, waterfront resorts, marinas and private owners, positioning GolfShotBot as a premium amenity for events, hospitality and guest experiences.
“This is about extending the game of golf beyond the course,” added Siek. “Whether it’s a tournament activation, a resort experience or something off the back of a yacht, the format is simple, flexible and proven to engage people.”
For more information, visit https://www.marksetbot.com/GolfShotBot/ or contact info@marksetbot.com / +1 855-627-5738.
